YouTube Demonetization: The Ultimate Information for Content Creators

Jan 24, 2023

The practice of demonetizing isn't new of the giant social media site however, since the company's recent change to its moderation policies for content and its creator policy, specifically within the gaming industry have observed an increase with this pattern.

The reality is that the guidelines and rules surrounding YouTube advertising are a bit ambiguous and ever-changing, and even if you think you're complying on all levels, you may not be.

In this piece we'll guide you through the pros and cons of YouTube demonetization as well as how you can ensure your business's survival regardless of the decisions that YouTube -- or any other platform makes that affect your online business.

What is YouTube demonetization and how do you use it?

YouTube demonetization happens when an YouTube channel loses the ability to show ads on some or all of its videos. At its root, YouTube demonetization means loss of revenue for the creator.

YouTube allows anybody to run ads as long as they qualify for the YT Partner Program (YPP) and adhere to the Adverter-Friendly Content Guidelines.

If YouTube believes you're not following the guidelines of the YPP or guidelines on content it can penalize you in several ways:

  • You can lose the ability to show ads on certain or all your content.
  • It is possible to be banned by the YPP.
  • Your account may be suspended or cancelled.

In accordance with YouTube's policies If your content is in violation of any of the platform's guidelines the platform will contact you to inform you of the reason they've taken the appropriate action, and what to do to rectify the issue.

What is the reason YouTube remove the ability to monetize its YouTube videos?

Two main causes YouTube demonetizes creators' videos and both come back to the content guidelines as well as YouTube's policy on monetization. Let's take a look:

Unsatisfactory content doesn't conform to the advertising guidelines

YouTube's advertising guidelines exclude a wide range of topics which means you need to examine your content thoroughly before uploading it, because even if you believe you're following the rules, it could not be.

There's an extensive list of content to avoid in case you do not want to be at risk of being demonetized. Therefore, you must be conscious that your content doesn't contain any of the following:

YouTube-advertiser-friendly-content-guidelines
Screenshot of YouTube's Guidelines for Adverter-Friendly Content Guidelines

Despite YouTube's extensive content guidelines to allow ads users say that independent artists be more difficult to avoid demonetization as well as major media outlets, even if the content is similar.

Certain users have put together videos with the list of YouTube deleted words to assist other creators to avoid being demonetized, so it's important to make use of these tools in order to make sure that you're doing everything you can to be in compliance with YouTube's rules and policies.

You're not complying with YouTube's monetization policy

While you're following YouTube's guidelines on content for advertisements You could still be demonetized if you fail to comply with community guidelines, or if your AdSense account isn't up-to-date.

To follow community guidelines It's fairly simple. YouTube does not like anything like scams, frauds, or spam or sexual content, such as nudity or child safety hazards or content that is dangerous.

YouTube will also require content creators to adhere to quality guidelines for content that is family-friendly and to have a respectful attitudes towards their audience, fellow creators, and advertisers.

From an AdSense standpoint it is important to follow a set of rules you need to follow to ensure your content doesn't be removed from the AdSense network. The AdSense guidelines include:

  • You must have an up-to-date AdSense account. Beginning in February 2021 all AdSense account that hasn't been upgraded will be totally demonetized.
  • Create original content that adds value. If you create repetitive content the chances of being reduced in value increase.
  • Don't feature any copyrighted material that you do not have permission to share.

Note: Starting Feb 1st, 2023, same guidelines will be applied to YouTube Shorts, which will be eligible for monetization just as long-form video content is.

YouTube has a specific process for reviewing videos as well as channels. YouTube's reviewers can also look over different parts of your content to verify that it's in compliance with their policies and guidelines.

youtube-channel-monetization-policies
Screenshots from YouTube's channel monetization policy

Although YouTube appears to be taking an extremely thorough method of reviewing guidelines and processes, some creators are still surprised to find that their accounts are demonetized even though they haven't breached the policies.

It was this way in the case of Lea Robertson, her account was shut down for the alleged publication of unoriginal content even though all the videos she uploaded were originally made by her.

My YouTube video was demonetized How do I proceed?

If you find yourself in the unfortunate situation that your YouTube account (or account) demonetized, there is an alternative!

  Here's what you should do:  

  • Examine all information YouTube provides you with regards to your policy violation.
  • Contact them via Creator Support to get further information, or to contest their decision.
  • Look for any problems with the content. If found, update it until you're 100% confident your edited content meets YouTube's guidelines and guidelines.

A key factor is persistence. Lea Robinson, as mentioned earlier, was able to have her monetization restored in three days following contacting YouTube customer support and making them verify that she had not violated YouTube's policies.

Another way to recovering your revenue from monetization is to follow YouTuber Tyrone Magnus' strategy and get your fans to reach out to YouTube for you. We'll leave it for you to consider whether this approach would work for your situation.

Guard your company from YouTube demonetization

We've now looked at the basics of what YouTube Demonetization is and how you can handle it, think about the big picture of your online business.

The fact is, if you're depending on any social media site to earn a living You're surrendering the control over your business, and are putting yourself in danger for losing your content, viewers, as well as income.

The best thing to take to ensure the security of your online business is to diversify the revenue streams in order not to be in the hands of YouTube or any other third-party platform.

For content creators, you have a TON of options for monetization -- including building and selling digital products.

What can I do to increase my YouTube income?

In order to stop YouTube demonetization from draining your revenue stream, look at other ways to make money. That way, when your account is demonetized this won't endanger the business you run.

It's a fact that the economy of creators is in a state of disarray, with the majority of well-known platforms offering a disadvantage to creators of content, focusing on big accounts and making smaller accounts struggle. Take it as an example from Hero Alla Driksne.

"For seven years I didn't make cash through the web. I built up a massive following thinking that if I am able to attract a huge fan base, I would make money on YouTube and Instagram. Nothing really came of it but I was doing five jobs. I earned only 10,000 a year."

The best option for creators to stay away from being sucked into platforms that don't provide them with the support and tools they need to monetize content regularly.

Create a membership or community that you control

If you have the community or membership offering It is not just your job to decide what content to post, but you can also put the worry of losing money in the past.

You can charge for access to your channel and offer products or services to people who already know and like you, so you won't be required to build an audience from beginning from scratch. Invite your YouTube users to join your online community.

Make use of digital courseware and digital content to boost your earnings.

"In 2021, I was able to earn almost $100,000 using . Using online courses really saved up my time significantly."

Provide individual or group coaching

Coaching can be a great way to diversify your income and also help you establish closer relationships with your neighborhood members, and to understand how you can better serve them.

Make sure you are in control of your content as well as your income

YouTube can be a great instrument to expand and grow your company, however at the final analysis, it exists to serve advertisers , not creators.

That's why we equip you with all the tools that you require to develop and sell digital goods from beginning until the end, and with plenty of assistance all the way.

Diversifying your income is essential for establishing a sustainable company, and by doing this , you'll be able to make sure your income stream never dries out.

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