The reason Slack was created? The community is specifically created for SaaS users and Software Professionals
- Global orientation.
- Established professionals and companies (less students or startups that are in their early days).
- Moderation by experts.
- The focus is more on the funding or venture capital round.
- The group is extremely friendly and who have zero tolerance for unprofessional or rude conduct.
That's true: Elements like an global perspective on business and experienced moderators (that's me!) are the things we prefer to have in an online forum.
The article discussed the advantages in members, especially when compared with other online groups.
But you might still be thinking "But what's the point of it all?"
It's a valid concern, and I'll be sure to address it due to the motives (plural) the reason for investing in this venture might not be as straightforward as those who are the least shrewd among us think.
If you're a businessperson your self, you are aware of what it takes to work. Companies don't invest in software that assists business people through the web; instead, they use it for their personal business in some manner.
A active online community is an ideal way to expand its brand recognition and perhaps even win some new leads time.
Marketing is just one reason that we're doing this. Whatever your status, whether you're a member or not, we'll always wish for members to be an integral part of our network, or else the network will fail.
Our Guideline Principle is that our Software along with the SaaS Community Must Be Great to You to Be Successful
It's pretty simple. The main point is that you should not feel that the neighborhood is positive and enjoyable space to gather and get out.
It's crucial for ongoing success -- for yours as well as us -- that we work to build an amazing community to be part of.
(And If we appear to not be following the standard in any way, or if you have any ideas improve the user experience please let us know. Further details on that below.)
What can you gain from hosting an online community
There has to have a reason for this otherwise we wouldn't need to go through this, would we?
Of course. Our intentions should be unambiguous.
We'll outline what we'd love to be able to accomplish through this venture.
Find out what is important to your company
The first thing that our Director David Nachman was quoted as saying in an interview on the purpose and direction of our community is that this is an opportunity to improve the transparency of our interactions with our customers and other software and SaaS businesses.
There's a legitimate cause to be concerned about Our services facilitate real transactions between companies online and it's very easy for everyone to fall into the rut of having a really good, a transactional connection.
We provide you with a service and you earn money; Repeat on autopilot.
If we allow this to go on for too long could make us unable to develop the high-quality of our B2B service by implementing strategies that are beneficial to your business -- and helping online businesses succeed is our top priority.
The same is applicable to our clients currently using us, but it is also relevant to companies that are contemplating a switch to . If you're in doubt about the right payment system or merchant of record (MOR) for your B2C, B2B or SaaS business, we'd like to know the concerns or concerns you're facing so we can take them into our consideration while we develop the features and offerings we offer.
To learn more about the ways David would like to meet you and your business, check out his member interview video that I conducted while an active member.
The reach of the community in order to include people who are to the community as an executive, entrepreneur as well as founders - since we are convinced that we can learn more about businesses (and assist them in a better way) if we have members from different layers of the community members.
Our aim to enhance the level of personalization of interactions with business (and particularly, with individuals who have found or are employed by them) is the reason the reason we interview our members. In addition to helping members meet one another as well, the interview also allows us to get to get to know our members and their present business issues.
Building Customer Relationships
Learning more about your business you run is a great way for us to build an ever-lasting relationship with you, whether or not.
Our relationships with our customers can be enhanced by offering customers access to additional members of us .
Our company already has a wide, responsive customer support staff and their customers as well as Customer Success Managers to some of our customers that run large, complex companies.
Businesses can always increase the ways they assist customers, and improve their relationships with customers.
Ninety-nine times out of a hundred, having accounts is an most effective method to seek assistance. Our support team is able to properly handle a ticket based on the type or severity of the issue and it assists us in keeping on top of support needs for a business over the process of.
(That final part helps us get an understanding more thorough of the requirements for a business.)
It may be helpful to occasionally reach out to the leaders in person especially in the case of an urgent commercial requirement that doesn't necessarily require the technical aspects of our system. Our community is diverse of experts within our community that includes more than just end-user technical support professionals.
Product management, tax and payments experts, as well as customer service specialists even a sales director or two may be present and be in a position to address relevant business issues. They might even talk about what's coming to the's platform.
Our goal is for our customers are having one of the happy ones that they'll be telling their colleagues about, and we think that making ourselves more readily accessible to them will increase those opportunities. In the event that you're an existing customer that is not experiencing that kind of customer experience, there is a forum that can be a place in which you can let us know about it.
Yes, Leads
This is the section of the post where we have to become truly clear and open.
It would be wonderful if one of our members do not have merchants registered are interested in signing up for our services.
It's for them an absolute blessing that this isn't the sole task we'd like to do in this group.
Because we also have the goal of enhancing customer relationships and learning everything we possibly can on SaaS and business software requirements:
- We're certain that signing people to become new customers is only one aspect of the goals we have for the community. Moreover, we're not going call anyone who hasn't interested in us prior to that.
- We have a better chance in selling our products to potential customers in the event that we can meet those two objectives we mentioned in the previous paragraph, which is why we'll try more hard to achieve these people.
If people in our community can see our attention to customers and honestly soliciting feedback, they'll become a lot more interested in the site as a platform for commerce as well as merchants of record because they'll witness the hard work that we do and the attention we give members directly.
If you've thought about earlier that this could be the perfect opportunity to start your relationship with us in an informal way. Members of the community can interact with other customers and read the conversations taking place between customers and , and (remotely) meet those that run the company the company.
What you can gain When Your Join This Community
Although the piece concentrated on the many benefits offered by the GSL community, it did not quite cover the actual benefits you gain by joining a group like this.
While we've set ambitious goals to establish a community of global SaaS leaders -- and we're always developing community-building effortsbelow are some of the advantages we've already given software and SaaS leaders, founders entrepreneurs, entrepreneurs, marketing experts, developers, engineers and other people.
Join an Network of Software Professionals From Everywhere Over the World
If you're an SaaS marketer who wants to improve the SEO of your region or a culture and people director concerned with meeting-ups and the onboarding process for international customers as well as someone who is a SaaS founder seeking advice on selling into specific countries Accessing the individuals that an international community makes "going internationally" significantly simpler.
As of now, we represent members from over fifty nations spread in 17 time zones.
Learn About New Markets You Are Interested in Expanding or Introducing Within
The main benefit of having an international community is that you are able to tap into it to get advice when you work to break into an entirely new market.
It is possible to make a post in the community and ask members from specific nations who can help. Also, you can get in touch with me, chief moderator. I will connect with relevant members for you.
It is also possible to keep the discussion in the forum to discuss previous issues related to SaaS areas you're looking to join.
Also, you'll be able to watch our videos of the members we're taking in a continuous manner for those who would want to participate in it (like the one above, which features David Nachman, CEO). David Nachman).
One of the things that we're able to ask our interviewees is "What's the most people don't know of regarding the process for selling software in your nation?" The goal of this question is to help you learn about the cultural and business norms that could impact the way you are capable of selling software.
Get Knowledge from SaaS Company Leaders and Experts
Our membership is distributed over a variety of roles and levels across different levels, we do have a number of senior executive, SaaS founders, and department heads within Global SaaS Leaders who are willing to share their knowledge with other members.
Some members are software and SaaS founders, who own several SaaS businesses, others have been employed at internationally-known firms, and a few are entrepreneurs who have shifted into different industries or careers and possess many years of knowledge to provide suggestions.
Furthermore, many executive and leadership positions are readily available, for example, our Chief Executive Officer as well as our International Tax Director in addition to our Vice Director of International Customer Operations. The community is awash with them since they're willing to assist the members in any way they can.
(For further information on this issue, visit Kurt about this issue and also check out his stand-room only seminar on SaaS pricing techniques that are effective What is the best way to create an optimal Pricing Model at SaaStr Europe by the year 2022.)
We're happy to answer these questions and are thrilled to create a place where topics like such can be discussed with world-class colleagues.
Try to appear like an expert
If you're already recognized for your work as an SaaS industry influencer or expert that's great! We'd love to hear from you join the SaaS community, while continuing to build your personal and professional image by sharing your knowledge.
If you're considering building your own brand, then participating in a discussion forum specifically for professionals can be a good option to start. You don't have to be SaaS founders to become experts in our own areas as well as actively sharing our information with other people establishes each of us as not just competent but also charming and likable This is a fantastic public image to build.
Form This Community As It Grows
The program was officially launched by it was rolled out to the SaaS community began to grow in the month of March 2022. The community has grown rapidly. However, because we'd like to find the perfect spot to allow the users to actually "hang out" the space remains flexible and open to new thoughts.
As an example, one user has recently suggested we develop a method that is specific to a certain type of use.
The request was later transformed into a survey inviting all users to weigh in on what channels they'd prefer to see added to the Slack workspace.
Thus, whether you'd like to vote in a quiet manner on updates to the community or confidently submit your own suggestion, we're eager to hear from you!
If you're in the market for particular forums, recommendations for providers, LinkedIn as well as social media networks, podcasts or facebook group meetings in person or via webinars, templates or simply other software and SaaS development hacks generally, we'd like to hear about it.
Vote Your Opinion
There are many methods for members to express their views than within the framework of the community, though. One of the recent questions that we received from members asked us to provide the kind of benchmarking information and other metrics they'd like be able to see released.
Utilizing these indicators can aid software companies and SaaS firms develop strategies to improving their ARR.
To provide useful and relevant data to develop and successful software and SaaS firms, we went into the community in person to inquire about benchmarking information we should consider compiling next:
A few of the answers include retention rates in an industry and MRR growth within particular sectors, failure of payment measures (unintentional the churn), churn and conversion rates across various regions.
It is important to note that the poll was accessible to everyone, regardless of their status as customers.
As we mentioned earlier, understanding what is important in the software industry and SaaS business is vital to for us. That's why we'd prefer to establish our Global SaaS Leaders community to provide a forum in which you can discuss what you need take your business towards the top of the line.
Make use of the forum to discover more information about (If you're curious)
The poll above was posted in the channel dedicated to the community. The channel has discussions about (as as opposed to general business conversations) can be made available in this channel but remain outside of the main feed.
That's because we do not want our members, particularly members who don't have customers -- to think that we're constantly promoting . We've already mentioned that in the past, both software and SaaS community must be able to offer something which you are able to benefit from in order for it to continue to grow. selling too much would create a negative impression and make it a place that which you would not would like to find yourself in.
However, if you're not yet a customer but have been thinking about visiting us by signing up for GSL can be a good way to learn more about us by watching customer conversations with our leadership as well as observing the types of feedback and queries customers have to say about our platform, and much more. The GSL channel exclusively intended for GSL can be accessed by anyone who's a member.
What if you do not have an passion for the channel? It is fine to go away from the -specific channel and not read. There are plenty of other things for you to do on the forum , without having to read articles about platforms you have no interest in.
Be a part of the Global SaaS Leaders Community
We're satisfied with the strength of our Global SaaS Leaders community already and we're thrilled to be able to offer an international network and discussions with options including live events for interviews video introductions of members, and a range of opinions from experts.
As continues to focus on building community and, as our community expands, we'll introduce new functions. We'd like to provide additional networking events for individual members, launch with podcasts, hold additional live events, and also integrate social media features to come in the near future.
If you join today, you can be a part of the direction of the club also.
In order to ensure an unbeatable level of member service and ensure that I review each and every one of the applicants for new members and that there aren't robots that allow in spammers or bots. That's why submitting your LinkedIn URL is essential. We appreciate your patience while I go through your application as well as feel free to reach us via email if you need to discuss any issues prior to when you send your application!
About
Katie Stephan Katie Stephan is Katie Stephan, the Social Media and Community Manager at Katie Stephan, as well as being the Moderator of Katie Stephan's Global SaaS Leaders community. She has completed the MFA in nonfiction creative writing and also worked as an instructor in an institution for writing.
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