The launch of Easy Affiliate + Member Join the growing power of Referral Marketing WordPress Membership plugin - Membership Sites

Mar 7, 2024

Introducing Easy Affiliate and Member: Join the Growing Power of Referral Marketing

Title Image  Member and Easy Affiliate Program

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It's never been more straightforward to set up and run an affiliate program for the Member website with Easy Affiliate. This guide will give you all the details and some tips for getting the most of this potent growth combo.

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It's difficult to quantify the extent to which affiliate marketing has a dominant role in the online marketing landscape. In 2022, the affiliate marketing market was valued at more than $20 billion which is predicted to nearly double by 2030..

That's particularly impressive when you consider that for the most part affiliate marketers only get the commission when they've made a sale. This is trillions of dollars of sales and revenuegenerated from this marketing method.

If your company hasn't utilized affiliate marketing or you're planning to switch away from costly affiliate platforms to increase the number of members on your site, this latest integration will be a great benefit to your business and your pocket.

The debut of Easy AffiliateThe all-in-one affiliate program plug-in for WordPress that is integrated with Member.

Take a look for a detailed review of the key aspects of this software, complete with suggestions on how you can maximize its potential to increase profits for your business.

Affiliate Marketing 101

In case you're completely new to affiliate marketing, here's an easy explanation to bring you up to speed:

Affiliate marketing is a commonly utilized strategy in which individuals are compensated for their efforts to promote a company's products or products or. When a transaction is made through their unique referral link that the marketing affiliate (or more commonly, an affiliate) gets a percentage from the seller.

This marketing technique offers a number of benefits for membership and eCommerce sites:

  • When you use affiliate marketing, the only time you have to pay is once a sale has been completed. That makes it an extremely affordable, low-risk way to expand your customer base, without incurring the upfront costs associated with traditional advertising methods.
           
  • The fact that it is based on performance also means it's very scalable and appropriate for membership-based websites regardless of the stage they are in growth. If your subscribers' base increases rapidly, you don't need to contend with an growth in marketing efforts or cost.
           
  • Affiliates, especially those who have a good alignment with the site's goal, are able to directly connect with certain, specific audience. Have a soccer fanzine or even a vegan cooking school? Affiliates with niches can be best best individuals to help spread information about your business. And with them on side marketing, your efforts are highly specific, attracting members that are more likely to interact in your website's content and community.
           
  • Contrary to single-day ad campaigns affiliate marketing offers ongoing promotion for your membership site. Continuous exposure keeps your site in the forefront and also attracts new members as time passes.

Now you're all caught up on affiliate marketing, and its potential for your business is clear, it's now time to take a peek at what Easy Affiliate integration means for your membership site.

What exactly is Easy Affiliate?

Easy Affiliate Hompage

Easy Affiliate permits you to manage a a fully self-hosted affiliate marketing program directly through your WordPress dashboard.

By running a self-hosted affiliate program, you can have more control over the affiliate application process You also you have the direct influence over commissions and payouts and avoid the transaction costs that third-party platforms charge.

As the name implies this makes the entire procedure of establishing and running your program a breeze - no special expertise required. Almost everyonecan do this for their own business.

That's because Easy Affiliate is packed with every tool and tools you'll require to make your program successful and each one is designed to be easy to set up and to use.

Let the journey of major features get underway!

Simple Affiliate Features and Strategies for Achieving Success

Effortlessly Connect to Your Ecommerce Plug-ins

When you press an icon, Easy Affiliate can detect and join with the most important e-commerce platforms including yours truly ( member), PayPal and WooCommerce.

You can enable your integrations via Easy Affiliate's setup wizard, or via Easy Affiliate > settings > eCommerce tab.

Screenshot of the ecommerce settings in Easy Affiliate highlighting the  Member Integration


       It's simpleto join affiliate programs to products and services you market through your site.

Screens for high quality Excellent Affiliates

Open your affiliate program up open to all might be an ideal idea. However, in the world of affiliate marketing, volume doesn't always equal high-quality.

Research shows the fact that less than 10% affiliates contribute to 90% of the total sales and conversions. This highlights the importance of focusing on the top performers and collaborating with them. top performers.

The simple act of accepting everyone's application can divert time and resources away to building partnerships with top-quality affiliates. It is possible to be overloaded with support and questions concerns from a lot of applicants, instead of paying attention to the people who drive the results.

To ensure a better return on investment you should take the time to manually examine and approve the new affiliates, verifying that their audience aligns with your target market.

Easy Affiliate streamlines this process through its integrated application and approval system. Here's how to set it up:

Go to the settings of Easy Affiliate, then click Affiliates, and select Application as the Registration Type.

Screenshot of the Easy Affiliate Application Process

In this section, you may also choose to automatically email applicants to inform them they have been accepted and approved.

Once you've selected the application registration type the Easy Affiliate software automatically generates the registration page. Your prospective affiliates will then be required to complete an application form and await the approval of your company before they can begin promoting your product.

The form asks for essential details which includes:

  • First name
  • Names of the last name
  • Email
  • Websites they plan to use as a means of promotion
  • The strategy they use to promote their products
  • Social media profiles/links

These detailed details allow you to examine each applicant's compatibility for your particular business. By requiring applicants to specify their websites for promotional purposes, this enables Easy Affiliate to monitor and prevent fraudulent activities by flagging unauthorized site promotions - more on that later.

Enhance Conversions through Compelling campaigns

To really reap the most benefits of an affiliate programme, get your affiliates to be involved in all of your marketing efforts

You've got a brand new feature or product or an event to announce: this presents a perfect occasion for affiliates to talk about your brand.

Affiliates are always seeking new content ideas and reasons to give their followers something new. Involve them in your latest features and promotions, creating the potential for a synergistic boost to participation.

As affiliate program host, you can amplify their impact and incentivize your affiliates further by equipping them with the tools to ensure that each campaign is a roaring success.

Easy Affiliate allows for you to develop unique links for certain websites.

If you've got the landing page you need to provide everything you need to know about the latest feature that you have released. If you distribute a specific link for the landing page it will direct affiliates' audience straight to the core of the matter, and bypass the main page for a more strategic look into the sales funnel.

Screenshot of Easy Affiliate Add New Creative feature

Easy Affiliate also allows easy distribution of campaign images and banners.

Arm your affiliates with eye-catching brand-name content that's simply easy to use, it can also increase the visibility of your campaigns. It's a win-win: simple content for them and enhanced publicity to you. Transform your affiliate program into an effective factor that pushes your business forward, one campaign at each moment.

Follow Affiliate Performance through Google Analytics

It's not just that Easy Affiliate features it's own real-time reports, tracking sales and clicks, however, unlike the other affiliate plugins Easy Affiliate is also incredibly easy to monitor other key KPIs of Google Analytics.

This is due to the tracker of Affiliate Links for UTM feature.

UTM Affiliate Tracking EA

Simply by enabling this option, Easy Affiliate will automatically incorporate UTM parameters to affiliate links so you'll get deep insights into things like...

  • Top performing affiliates
  • Highest converting campaigns
  • What websites do your affiliates' partners publish on
  • What type of content works optimally?

...right there in Google Analytics.

This allows you to improve your affiliate marketing program and strategies to ensure the highest return.

Inspire Marketers to Sell More through Special Commission Rates

Incentivize affiliates to pull all the stops for you affiliate program, by rewarding the top performers with particular commission rates.

Through the extension's Custom Rules add-on, you can set up customized affiliate commission rates to reward top performers and specific behaviors. You can, for instance, set up a higher commission rate for affiliates that sell above a certain amount, or offer a special rate on the latest item to promote your product's launch. It's all possible and easy to do with custom Rules.

Screenshot of Easy Affiliate's custom rules setting for special commission rates
Set up custom affiliate rates basing on the total value of sales by using Easy Affiliates. Add Custom Rules to

Make sure you're protected from fraud by preventing it

With the Easy Affiliate Fraud Prevention add-on you can now make it easier than before to identify or block commissions you suspect of fraud prior to paying out a cent.

Set whether you want to allow to block, flag or even automatically block commissions coming from:

  • Referrals from your own - when the affiliate buys using their own affiliate link.
  • Websites with unapproved referral programs - the site that referred to the click does not belong to among the websites listed in the application of the affiliate.
  • Affiliates who have a questionable conversion rate - Address anomalous rate of conversion that is significantly divergent from the norm, suggesting possible fraudulent tactics.
Screeshot of Easy Affiliate fraud settings

This method of protection protects your profits and ensures the integrity of your affiliate programs, creating a solid foundation of confidence and trust.

Pay out rewards to affiliates fast and easy by utilizing one-click payouts

With the One-Click Payout feature of Easy Affiliate, sending rewards is simple as it sounds, making the affiliate payout process quick and effortless.

Instant payouts - A single click is all it takes for you to send your earnings to affiliates. It eliminates the need for any delays or complications.

Boost affiliate morale - Fast payouts keep affiliates happy, motivated and more enthused about your brand.

Streamline your operations:Forget the inconvenience of manual payments. One-Click Payouts simplify your workflow and frees up your time to be focused on strategy and growth.

Screenshot showing Easy Affiliate one-click payout.

When your affiliate reaches the payout threshold (which is easily adjustable within your preferences), you're just one click away from distributing their profits. Easy Affiliate works with PayPal 1-Click Payouts providing a quick and secure method to pay affiliates.

How To Integrate Member with Easy Affiliate

Member is now integrated to Easy Affiliate, meaning they're practically designed to work together joining them in a cinch.

Easy Affiliate currently supports the following Member payment provider integrations

  • PayPal Legacy,
  • Stripe,

Here's how you set up Easy Affiliate set up and connected to Member:

  • You can purchase an Easy Affiliate license.
  • Visit your Easy Affiliate account downloads page to download your plugin .zip file to your PC.
  • Login on Your WordPress Dashboard.
  • Click Plugins and then Add New Plugin. Upload the plugin
  • Simply click Browse, select the .zip file and click Install Now
  • After download has been completed After download is complete, click the button to activate.
  • From your WordPress Dashboard head to Member > Setup > Integrations > Other Services and click on the Easy Affiliateicon.
Screenshot of  Member integrations with Easy Affiliate selected
  • There should be Easy Affiliate on the left-hand side in your Dashboard. Select it, and click on settings.
  • Visit the "E-Commerce" tab
  • membershould be detected automatically and switched on.
  • Click on Update Options

And you're done! The process is as simple as that.

Your next goal is to get the message of your program. You can then start accepting applicants.

Within a short time the site will see revenue increase and the membership website grow.

Conclusion

With the help of Easy Affiliate and Member You have everything you need to set up an effective affiliate program for your site that is a member.

Easy Affiliate offers all you need to create and maintain a seamless and efficient affiliate program that will magnify the reach of your affiliate program while bringing active members to your network.

Be sure to keep your affiliates motivated by providing clear communications, prompt payment and also by providing best practices in promotion. Make use of the information obtained from Easy Affiliate and Google Analytics to fine-tune your plan and concentrate your efforts on turning your affiliates into true brand ambassadors.

Your success depends on their success, and together you will see remarkable growth for your membership site.

All of it starts with one Integration!

Got any questions or want to share your experience of affiliate marketing? Let us know in the comments below.

And don't forget to follow our pages via Twitter, Facebook, YouTube as well as LinkedIn for additional tips and best practices to grow your membership business.

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