Terms

Jul 15, 2023
Substack vs. Medium - a compasion of publishing platforms

Photo taken by Lucas George Wendt on Unsplash

News and publishing platforms allow authors to have the option of monetizing their work with a long-term perspective. Instead of creating affiliate programs, or filling their sites with advertisements, they should instead concentrate only on the thing they enjoy -- writing.

The benefits of this exchange come from authors and participants. The writers are compensated by their articles, while readers can peruse the posts they love, and it's all completely and unadvertised experience. If you're a blogger or maybe a new writer, the comparisons below will help you make an informed choice about the best platform for the needs of your.

Substack

Substack's primary goal is giving authors the tools they require and equip authors with the tools they need for success. Substack has a wide range of options to satisfy the needs of creatives who work as freelancers. From audience monetization to monetization management, Substack allows writers to have control over their own creativity and build the base for their successful career.

Pricing and features

It is marketed as "a platform for writers to develop their own content," Substack offers writers an opportunity to create their own publication, which is a pay-per-view publication that allows users to form a community and earn money through subscriptions. It claims that no tech knowledge is needed, and they strive to "take control of everything with the exception of the most difficult portion (the making procedure)." They guarantee "true independence" meaning that the person who created it owns all copyrights associated with their creations.

The procedure is simple. Writers are able to import content they wrote on different platforms, including Mailchimp, WordPress, Tinyletter, Medium, Tumblr, as well as some custom-built websites. They can then build a brand website from scratch in a few minutes. Once the site is live and operating, the creator determines if their material is for sale and which are placed behind substack's Substack paywall. Substack will charge 10% of the income when creators begin making profits, but up to this point, it's free. The Substack team says it's feasible to "start in the process of creating your Substack at the beginning of the day to earn money at lunchtime." This is the way to get there.

Dashboard/Posts

The Dashboard page lists previous blog entries that you published as well as high-level statistical data of the latest blog entries. The stats show the total number of views as well as email addresses and the rate of views.

There are a variety of buttons you can use that let you create the work of your dreams. They allow you to create the latest post, podcast episode, or even to start an entirely brand new thread. The dashboard is where you are also able to view Subscribers, Stats and settings.

Substack vs. Medium - Substack posts homepage

For Substack newsletters, articles are referred to as "posts" and each post will also be published on the writer's Substack profile page. When an account is activated, Substack automatically creates a draft of the article. The users will be asked to join the person who created the newsletter as well as to spread the publication on social media. Remove or edit the first post that is pre-populated and make a post-blog article to follow up.

Substack's homepage for postings

Editing or writing starts by adding titles, subtitles, and author's names -You can also ask authors to be guest authorsto your text. After that, you'll be able to utilize a powerful editor that lets you add paragraph copy, headings pictures buttons as well as bold and italic quotes, and bullet points.

After you press"Settings" Settings button, you'll be given the an option to edit the visibility of your page. The page can be made either private or public and select whether or not you want your comments to be made public. There is the option of changing the date of publication along with the URL as well as the hidden "draft link" If you wish to distribute the post to your family or friends (even after the article has been published). You can send a test email, or change the preview on social media in order to ensure that the images are perfect before sending the post to your friends.

Once you've published or scheduled the article, check your Posts page. Here you'll see the amount of readers who've viewed every article you've published.

Subscribers

The dashboard that shows subscribers' information displays the number of your subscriber and paid subscribers and paid subscribers, the total annualized gross revenues, and the amount of subscribers who have subscribed in the last thirty-day and 90-day periods as well as throughout the entire day. It shows your customers' email addresses, which includes those of your customers, along with the kind of subscription they've (free or paid) as well as the date they signed up, as well as how much earnings they generate per user.

Substack vs. Medium - Substack add subscribers

For more subscribers to join It is possible to add to their list via email address that they have provided or you can export the current list of subscribers from MailChimp, TinyLetter, Patreon along with other similar platforms into a CSV file. You can then upload it onto Substack. The Substack uploader will load any email address it could locate, so you should only upload addresses that have signed up to your email list.

Stats

On the Stats page On the Stats webpage, visitors will learn about the amount of visitors that visited your website and the amount of emails distributed over a 30 day period, 90 days or after the initial launch of the email newsletter.

The tab on traffic lists the most recent month's web users, as well as the sources of their origin. This can be the article it self as well as your Profile page for Substack along with other social media platforms like Twitter.

Substack vs. Medium - Substack stats

The Email tabs provide entire details for each article, including title, publication date and audiences of any kind (public as well as private) as well as delivery statistics such as openings, open rate, subscriptions that are free or paid within a day as well as the amount of interaction (likes or comments).

Settings

Change the name of your publication and description. You are also able change the discoverability settings (such tags) and personalize the About page of your publication to highlight the benefits from reading your magazine and signing up for a subscription.

Substack vs. Medium - Substack settings

There are plenty of ways to alter the look and look of your magazine. It features your cover image along with your logo as well as a banner for email and the welcome email (which sends to sign-up users right after they sign up). There is the option to modify the settings for mailing emails, including the email recipient's name if you wish to receive replies to blog post content, in addition to submitting your email address to RSS feeds, such as [email][emailemail protected]. It is possible to link to social media sites or disconnect them as well as Stripe to accept payments.

Integrity and compatibility

One of the most important features of Substack's products is their capability to transfer information from multiple platforms. This will save you time since it's not necessary to copy your content onto every platform you use. Substack allows you to import your content onto the platforms you love, such as the mailchimp service WordPress, TinyLetter, Tumblr and even websites. RSS feed RSS feed for podcasts Stripe and many more.

It is true that a large portion of Substack's interest in integrations is to track and collect data. This means that you're able to incorporate with a Facebook Pixel ID, Twitter Pixel ID, Parse.ly Pixel ID, Google Analytics Pixel ID, Google Tag Manager ID as well as Google Site Verification and Facebook Site Verification.

These pixels allow for monitoring your readership/engagement levels and some create an integration with advertising platforms. In the case of connecting to Substack, your Facebook Pixel ID (found in your Facebook Page to create a Business Page) to Substack, Facebook will be able to track your readership and engagement levels. Substack Facebook will track users to find ads that align with the interests of their.

Medium

Medium is the publishing and creation platform that hosts a variety of content from authors. Medium is a social search engine that gives writers the opportunity to connect with users from different walks of life and connect with those who are reading on the web and have the same interests. Medium offers a friendly user interface with a variety of social features, as well as a unified distribution system.

Pricing and features

Medium.com has a wide range of features and functions for users and writers. Medium.com is currently the top alternative for both people and organisations to publish their ideas as well as stories and other information to a global viewers.

It lets you quickly write and edit content using an intuitive and easy editor. Medium is a free writing space with all the essential formatting choices like lists, headings as pictures or embedding videos. Once you've completed your piece then you're able to publish it on Medium for publication to all or restrict the publication to a specific audience.

Access to unlimited access is $5 USD per month when you pay monthly or $50 USD for the year. can be paid in full.

Dashboard/Home

Similar to the other social media platforms, Medium offers an extensive audience of followers and readers who constantly seek fresh material. Because of the algorithms and curation process including an editor's pick' magazine, content can gain recognition and reach a huge mass of people. This exposure can help writers and authors to get their message across to those who are reading their writing, gain a following, and increase their influence within their specific subject.

Substack vs. Medium - Medium home page

Medium boasts a large readership, which provides writers the opportunity to connect with more people and get recognition for their works. The wide audience means your posts are likely to be noticed by those who have a serious interest in your subject.

The Curate sections on Medium will expose your posts to readers who are attracted by your content which increases the likelihood for engagement, as well as the visibility. With these tools for discovery allow you to profit from the Medium distribution system and expand the visibility of your articles.

Post editor

Medium offers a broad range of tools for creating multimedia content. These include advanced formats, embedded media with images or video, as well as the ability to add particular code fragments. Medium lets writers produce visually appealing content using media elements, making the medium suitable for authors seeking a more engaging and visually pleasing style.

Substack vs. Medium - Medium's post editor

Through Medium's post editor, which is flexible, editors can change the style as well as appearance of their articles to reflect their own personal style. Medium supports integration of multimedia which permits seamless integration of videos as well as audio and images with interactive elements. If you're trying to show your photography skills, or present data using visualizations, Medium lets you produce engaging media.

Network effect

Medium promotes the feeling of community through tools like highlights, comments, as well as suggestions. These tools allow authors to engage with readers. Tools for engagement help facilitate an interactive discussion. They will also serve as the authors with a way to communicate with their readers.

Substack vs. Medium - Medium's network effect

The impact of the network on Medium plays a major role in the growth of exposure to the work of a writer. When users interact with posts by making comments, clapping or sharing the algorithms of Medium examines the interaction and present the content for a wider audience. This feature of the platform lets authors reach out to a larger audience that their existing followers, as well as attract new readers who have the same interest as they do in their field of expertise.

How to earn money from Medium's Partner Program?

Medium is based on a distinct way of earning money, referred to as"the Medium Partner Program. Authors may sign up to the program to earn money on base of the level of engagement received for their posts which includes applauds (Medium's equivalent of likes) and reading time. (While the possibility to earn can be found at Medium, profits may be more unpredictable as compared to Substack's subscriber model.)

Substack vs. Medium - Medium Partner Program

The medium Partner Program inspires writers to write engaging, stimulating and relevant content that can be shared with the people who read it. Through recognizing content based on comments and engagement from readers, Medium supports the creation of media that is of high quality, which engages and is able to draw attention to its readers. It is a chance for publishers to turn a profit as well as maintain a cost-free and open publishing platform.

Conclusion: Medium vs Substack

Substack and Medium offer different things to cater to different creators -- the best way to choose the platform for you is to consider what you want to get out of your newsletter/publishing platform. Substack offers writers who are not traditional with monetization choices and also control over audience and a basic but specific writing experience. Yet, Medium offers a vast user base, many discoverability options as well as an atmosphere of belonging.

In providing useful and original material to your viewers, you can earn money and continue in the direction of your artistic side. Both options have a distinct purpose, however it is your personal choice as to which will be the best for your followers and also for you. Enjoy writing!

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