Terms
Today we've launched an innovative new analytics and metrics experience which can help you answer important questions to grow your businessand also amaze data geeks and novices alike.
No worries about metrics tracking
With regards to metrics, less is more. To make sense of the noise, we're tracking 5 key member-related metrics, and then displaying these in an easy-to-understand manner to help you stay focused on membership growth and retention.
This is what we're monitoring: ( expanded / new)
- Recurring revenue per month is the single essential metric to consider for an organization that is a member. It provides the answer to: How much money can I expect to make? Our metrics now provide the rationale behind the numbers (including LTV and ARPM).
- Net revenue shows you the amount of money you made in the last month (minus refunds) and where it was derived from.
- Payment members lets you explore the total amount of recurring members that are in your accountand also the adjustments that impact that total.
- Churn shows how much money that you've lost -- voluntary or involuntary along with the amount that was churned.
- Trials shows you how many members are choosing to renew their membership after the trial has ended.
Compare metrics across plans
We've designed a separate view of all 5 metrics and given you a simple way to compare MRR Paying Members, Net revenue and Churn across five programs: easily find out which metrics are performing well, which ones don't and how to increase up.
Get tangible insights
Check out the charts below to see the total amount of the month's total, so you understand what's driving month-to-month changes and take action.
Explore the specifics
Simply click any number on the table, and we'll guide you to the calendar for that month. We'll then show you a list of data points which constitute the complete number of data points. For example, if new members contributed $1500 to your MRR in June, you'll be in a position to see MRR which is charted for each day of June, as well as the list of members who are related to you.
Get started
Running a business can be an obstacle, but looking at your member data doesn't have to be. The new metrics we have developed remove the uncertainty from growing your business and help you make your members stick.
Get valuable insight using the data that drives your business -