[PODCAST] Episode 5 Andrew Lock - Top Marketing Expert Talks with Walt Disney's Entrepreneurial Secrets -- WordPress Membership Plugin - Membership Sites

Oct 15, 2022

Episode 5 from the Podcast: Andrew Lock - Top Marketing Expert Explains Walt Disney's Entrepreneurial Secrets

This episode got to chat with Andrew Lock. He tells us about how his journey from a cameraman for the BBC before becoming an eminent figure on the internet in terms of online marketing.

You'll want to go through Andrew's work "Walt Disney's Way" and discover how to develop a stronger business (including membership websites) by using his Magical Marketing Strategies of Walt Disney.

You can learn more about what Andrew is doing by visiting his website AndrewLock.com or MagicalMarketingExperience.com

Below are some highlights and things you won't wish to miss during the program:

  • The unbelievable story of how this ex- BBC cameraman leveraged his one skill to network with internet marketing giants such as Yanik Silver as well as Dan Kennedy. He created a successful online enterprise, and eventually became one of the big names in online marketing. He started out as a total noob. If you've ever wondered if it's possible to do this and succeed, his story will let you know That you are able to. (0:00)
  • The smart way Andrew Lock got a free membership to Yanik Silver's highly exclusive and prestigious mastermind group. It is possible to use the same method to potentially land events, interviews, and discounted products, and possibly even have your products promoted by one of the top names in internet marketing. Imagine the increase in sales that would give your company. (1:06)
  • Andrew Lock shares the dark space he was in during the pandemic and how it was possible to lift himself out. Additionally, you will learn how to use what he learned to help you through the difficult times of your career and life. (17:31)
  • The secret of almost effortlessly achieving the business world is to be successful. Most people make this mistake and this leads to endless frustration and suffering. Follow Andrew's advice and your success, determination, and consistency within your company is nearly certain (10:21)
  • How a virtually undetectable issue with your website is almost certain to kill your conversions this second -- and how you can use one of Walt Disney's closely-guarded entrepreneurial secrets to get it fixed quickly (30:37)
  • An espionage technique Disney basically "manipulates" youngsters into selling their parents at Disney themes parks. Learn how to utilize this tactic in a legal manner in order to increase the sales of your online courses (29:13)
  • The most serious mistake that Disney's new CEO has made that could have Walt falling over in his grave -- learn what NOT do during the recession (33:18)
  • The key to success in your online business. The answer is simple... Do this and you'll likely get interviewed by podcasts. If you don't, you'll probably be struggling for years to come. (37:47)
  • The M_______ test. An easy way to determine if the subject that you are teaching is a suitable choice for a membership website (Plus the test is a simpler approach to discover a near endless supply of hot subjects and great content ideas that you can build a website around) (39:33)
  • A trap that almost all new entrepreneurs fall into that leads them to be in a constant state of struggle, often for years without ever figuring it out (This might hold you back today) There is an easy way to stay out of this. (10:43)
  • "I________ kills entrepreneurs". The hard lessons learned from the pandemic and how to defeat the number one entrepreneur "killer". (16:37)
  • The lesson of retention that membership sites needs to learn from Walt Disney's theme parks. It really is the differentiator between a website that slows down and eventually dies no matter what else you do, or a site that continues to grow quickly and is growing almost without effort (25:32)
  • "The "Kodak" test. How even the color of the roads in Disney's theme parks has been extensively tested to draw you in -- and how you can implement this concept to your courses, websites and memberships to increase your sales (26:43)
  • What is the way that Disney uses "fake scents" to entice parents into the theme parks. Disney actually invented a device that does this, and Andrew explains how to take the idea and incorporate it to your online classes and memberships in an authentic way to boost conversions. (29:36)

           After listening to the full episode, it will assist us in reaching greater numbers of people if we could perform two actions:          

  1. Give a 5-star review or rating If you have gained anything from the show.
  2. Send this podcast to an acquaintance, a colleague or someone else may be benefited from this episode.

Are you considering starting your own membership site, or would you like to know if the current site can be a better option? If so, Check out this resource below:

Take a look at the 10 Membership Models Video

Discover the 10 Most Profitable Methods of Earning Recurring Revenue through a membership website                                                       First Name                                                        Email                                                           Yes, Please Send Me the video!

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