Personalize Your Member Account Portal for Powerful FOMO Marketing

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    The feature to protect your site with the Account tabs add-on places your most exclusive benefits front and center, taking the potential of your website's income-generating capabilities up to the highest levels.

WHAT'S INSIDE          Toggle

•     Account Nav Tabs Add-On Overview
•       What the Add-On Does
• How to Turn Your Client Account Nav into a FOMO Marketing Tool
•       The Tab is the Ad
•     Customize the Member Portal Based on Membership Types
•     Other Revenue-Generating Ideas for Your Account Nav Tabs Content
•     Next Steps

The scenario is well-known.

You're heading out to do an arc through the terminal during a long, boring wait, when you notice the sign: VIP Lounge - Platinum Passengers Only.

Beyond these doors is a mythical land of time-burning pleasures. There are couches that are stuffed, cheery-faced attendants, and a touch of Tchaikovsky to the background.

On this side the coach and you ticket will have to make the best of worn-out vinyl, angry faces and a symphony of competing loudspeaker alerts and over-tired infants - over the coming 4 hours.

If you've been a regular enough flyer, it'll probably be the last time you fly sans-Platinum.

 Exclusivity makes money!

Offering any "more", as long as it's worthy of the cash that it's been working for, is a fantastic selling point - to existing andpotential customers and members. There's real power in exclusivity.

And the power of exclusivity (what marketers refer to as FOMO) is what Account Navigation Tabs protection is all about.

Here, we'll show you how to use this feature to turn the client account navigation into a fantastic FOMO marketing tool.

And we'll give you some revenue-generating ideas for tabsto aid you in making use of this tool to the fullest extent.

Before that, let's talk about some history...

Account Nav Tabs Add-On Overview

is the world's #1 recurring revenue plugin for WordPress. You can use it to manage and create subscriptions, online courses, and others service subscriptions.

It also allows users to create and run complete online coaching and handle complete client management - all with a 100% code-free interface.

What's the purpose of this add-on

The page for accounts serves as a member's portal, which your members and subscribers land when they login. This portal is the place where users can view and manage their account details.

Out of the box, it comes with a simple set of navigation tabs, which includes those you'd expect to find on any membership website. It is also possible to create your own tabs to display on the pages of your account.

You can store all kinds of content behind those tabs. For example...

• VIP support access
• Downloadable resources such as ebooks as well as white papers
• Links to external resources that are outbound
• ...and almost anything else

Make sure you create an exclusive members/client area for your website using the tabs for protected accounts on your nav add-on

With the legendary Rules function and Rules functionality The navigational tabs of each client's account page will transform into a FOMO marketing powerful tool.

How to turn your client's Account Navi into a FOMO Marketing Instrument

The Tab is the Ad

It's been decided that you will reserve an hour each on a weekday to be a day when clients can gain "walk-in" access to your offerings - similar to a virtual version of university professors' hours of operation.

Obviously, providing this kind of access would be cost-effective use of your time, as well as you'd be limiting access to Premium-level users.

With Account Nav Tabs security You can utilize the tab in which Premium customers have access to the office hours of their choice to create a powerful advertising campaign, inspiring lower-plan users to take the next step.

Personalize the Member Portal based on Membership Types

This add on comes from customer requests. It was also a bit of an "a-ha!" moment for our staff. It was discovered that some of our customers have multiple membership types.

Consider the airline example I've given. The airline has passengers at different levels of membership. There are pilots too. A lot of airlines have an area for crew and pilots especially for those who are pilots.

A non-profit organisation might have members who donate money and staff members. By using the accounts Nav Tabs add on you are able to reate a a different login experience for every membership type.

In this case the donor that accesses the account's webpage could be able to view tabs that relate to their donation membership. This could include things like the history of donations, benefits for members and access to the donation community.

Volunteer members may have a completely distinct account page. It could include a course of workshop for employees and volunteers, a volunteer schedule, or any other content which is not relevant to members who donate.

Other Revenue-Generating Ideas for Your Account Navigation Tabs Content

Exclusive Member Resources Make a tab specifically for high-value content such as ebooks videos, exclusive content. Protect these tabs based on membership levels and ensure that only premium members have access.

Personalized Coaching Content for websites which offer customized coaching or consulting tabs, they can be secured and customized to the needs of individual users or groups of users, allowing a customized experience with the right resources, work assignments and feedback directly relevant to the coaching program they are running.

Event Registrations and offers You can create an event tab to display special registrations and offers, protecting the tab so only those who have a certain level or users who were active for a specified time can see upcoming events and promotional offers.

Member-only forums and Communities: If your site includes communities boards or forums, a protected tab can connect members to these areas, ensuring that only those that have the proper membership levels can access these online areas.

Advanced Training Modules: For educational sites tabs can be utilized to gain access to advanced training modules and certification courses only for members who meet certain criteria, encouraging users to upgrade their skills or get involved more deeply with your content.

Access for Beta Features Provide your customers the opportunity to test new features or services before they're made available to the public. Secure these tabs to ensure only members who opt-in for beta testing can access these sections.

Financial and Donation Information for non-profits and community groups, a secured tab will provide financial information, donation history, and exclusive information to donors and members who have specific contributions levels.

Custom Dashboard and Analytics provide members with a a personalized dashboard that shows their progress, analytics, or other usage information within your platform. Secure these tabs so that members see data pertinent only to their activity and levels.

Opportunity to Network You can create the tab to display networking opportunities including member directories and contact lists, which is only available to users who are part of specific networks or levels.

Archived Content Access Secure tabs that contain links to archived webinars, workshops as well as other content from the past, making them available exclusively to long-term members or those who have achieved certain levels within your group.

Now that you see how account nav tabs can expand your membership options to members. We can discuss the possibility of customizing your member portal based on your membership.

The Next Steps

Any rhapsodic thing is worth being a part of, particularly the FOMO marketing instrument worthy of such a descriptor. It is particularlyas it relates to your online business the bottom line.

Therefore, the next steps are straightforward according to your specific circumstance:

The new feature is yet another nod to our users. Its Account Nav Tabs feature opens up new possibilities both for users and customers. We're excited to see the ways you can use this option.

Let us know what you think. How will you leverage custom account portals on your website? Comment in the box below.

Curt Noble Growth Manager       Curt is the Growth Manager at , where he spearheads strategies to empower online entrepreneurs and businesses. With a deep understanding of membership as well as LMS websites, Curt's insights have been instrumental in guiding many individuals and companies in achieving their online objectives. Curt's recent article on the process of setting the GA4 for WordPress is an example of his experience in the domain. In addition to his work as a blogger, his extensive professional experience further strengthens his status as an thought leader within the world of digital. Connect with Curt via LinkedIn to be updated on the latest information.          SEO Marketing WordPress LMS Entrepreneurship