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Since the beginning of time, the web has been a key component in The Big Game, showing the millions of viewers ways to build an amazing site that advertises your business or product and many more possibilities.

The festival was run by a team from. The festival showcased "A tale which is as old as the internet itself" The film is the tale of Barry Keoghan and his donkey who create websites as well as reap the rewards of opportunities in the beautiful Irish countryside.

Two creative geniuses who came up with this idea were: Nate Skinner, the Director In Charge of Brand and Creative Strategy, along with Wes Falik, Staff Producer--for insight into the process of creating this major branding moment which took form and lessons that even today's companies can learn from their experience.

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