Kingpin Interview by Joe Howard

Feb 18, 2024
interview with Joe Howard

Q1: What's your background, and how did you first get involved in WordPress?

Like many others within the realm of WordPress I came across it through different assignments. I took math as a major in college and then went on to graduate. I had the chance to teach high school math for a couple of years at Washington, DC Public Schools.

In the end, I took the choice to leave my field. I then enrolled in an initial stage SEO agency. I was named Director of Operations. The title is incredible and when you're one of the very first employees in the business, it's all about getting around the office in a flash of hair while doing all sorts of things.

Additionally, I was able to learn about internet marketing and methods to create an online company, abilities that I use and improve to this day.

My first startup gig was not easy, but however, it was certainly worth the blood, sweat and tears to acquire the knowledge I had to be able to achieve where I am today (and the direction I'm headed towards within the not too distant in the future).

Q2: What's the most crucial thing that users must be aware of in regards to everything you're doing through WordPress in the moment?

It's likely that I'm extremely involved within my local WP community! I recruit through PostStatus, which is the PostStatus Job Board as well as participate in WordPress Meetups (DC, Baltimore and Northern Virginia). Also, I'll give my first WordCamp Talk at WordCamp Pittsburgh and WordCamp Baltimore. Boom!

WP Buffs
WP Buffs

In the meantime, I've created WPMRR as well as the WPMRR WordPress podcast after the huge popularity of WP Buffs. The first is an online course which teaches WordPress professionals how to handle the sale and develop ongoing support strategies for customers, as well as increase the amount they earn every month. The whole podcast focuses on a growing and successful WordPress business as well as regular monthly revenue without taking it too seriously.

WPMRR
WPMRR

3. What challenges did you face in getting up to the level you're professionally?

There's plenty! People are awed with the fact that WP Buffs is where it has been for just a year. But, I must inform people that the site came out of seven years of mistakes, and increasing the speed of learning. There were somewhere between 7 and 10 failed initiatives that led me to this point.

In truth, the most difficult challenge which I've encountered on my way to reach this point wasn't directly related to WordPress or any other thing.

It's true that quitting my 9-5 work, that was well-paying and very well-paying, and working at my business full-time in a full-time capacity was quite hard for me. When I finally took the plunge I realized that I had made the right option. But when you're regular, it is difficult to break out of the routine.

I'm a fervent belief that time is my best value. Thus, everything I learned was something I needed to let go of. Furthermore that I was not a good employee. So going alone was what I was required to do.

The belief that I have to work an all hours in order to succeed was only one of the initial steps, however I consider it to be one of my most important decisions I've made in the last few years.

It is essential to put in an effort to analyze what you did wrong, and then figure out how you can improve next time in order to get the results you want. This is what I'm trying to accomplish and am capable of enhancing my skills.

WP Buffs team

Q4: What's amazed you within the WordPress world?

Honest and sincere Warm and friendly the WordPress community has become.

You can be a complete novice (like I was about a year ago) but there are those who have joined WordPress Meetups as well as WordCamp Happiness Bars as well as WordCamp Happiness Bars to help you improve the challenges you face.

Whatever business I run or the kind of company I work for, my participation in the of the WordPress industry is something that I'm proud of. The community is vibrant and composed of real people who do not hide their true selves. There's not many areas in which you could put an extroverted professional in marketing and the introverted programmer together and find that they get along easily It's very unique.

In the same manner I'm amazed by the amount of people who focus solely on WordPress but don't put in the effort to learn how to create and build a company. I believe there's a lot of room in the WordPress community for users to make a profit that is sustainable by small companies instead of working 80-hour days a week in working as a freelancer.

In my opinion, this is what we, as a group, need to do. Making the right business choices and scaling the technology we're creating so that it will not be required to work all week long 24/7 a week.

That's why I enjoy watching Troy Dean at WP Elevation aiding people to build WordPress companies, which creates real positive benefits for their users and solve big issues.

Question 5: What do you believe the future holds for you and the WordPress world?

Achieving higher and forward with WP Buffs!

We're determined to be the most reliable technical support for any individual, business or another entity which has an WordPress website. We're working on it however, we're close to 100 clients. This means that we've completed our demonstration-of-concept.

In the pursuit of expanding the range we have a plan to expand the scope white-label partnership program is a top priority for me personally. Locating the best advertising agencies, design companies and freelancers of WP to give continuous support to is among the most important aspects of our growth and I'm awed by the progress it's achieved in advancing the company ahead.

White-label partnership
White-label partnership

Like most entrepreneurs, I'm constantly considering the next project or company I'd like start, both in the WordPress sector as well as outside of it. But, I'm trying not to fall into"shiny objects syndrome" to remain focused and ensure that WordPress Buffs will provide a fantastic service for our customers.

Q6: What are the main factors you think about when selecting the right WordPress host?

One of the aspects I'm looking for with hosting companies is whether the hosting is managed entirely.

I understand that the cost of shared hosting might be appealing to some users. If you're operating a blog for your own use which doesn't attract a lot of visitors, sharing hosting could be your most effective option.

In my opinion, I think that the time spent is most worth it. There are only 24 hours in a single day and I'm only using the smallest amount of bandwidth. In order to maintain WP Buffs' popularity and increase its reach, I have to pay attention on finding the best people and attending WordCamps or conferences as well as speaking, in addition to solving major challenges. Making choices regarding the hosts' dashboards for our clients is not something I'd ever want to do. This is why I work with hosting providers to take the lead in this.

You'll definitely need an ideal hosting provider that will keep your site quick, safe and up on the internet. However, there's plenty of top quality hosting services to choose from. Should you select one, the chances will be that you're well equipped to deal with these types of hosting services.

Q7: What are the things you do when you're away at your computer?

I live in Mt. Pleasant. I'm tucked away at Rock Creek Park where I get my fix of nature and walk my dog Marvin daily.

If I'm not working on WordPress it's likely that I'm spending time with my girlfriend, Sterling. We celebrated our wedding this month! We enjoy hiking through the mountains, as well as to go camping out from Washington, DC. Also, we like traveling (Burning Man will be coming up quickly).

I'm also a part of the group known as Sandbox. The global summits were held in the rainforests of Panama and on an island off Croatia. My tribe!

For reading purposes I'm an avid reader of SciFi. I'm probably to read about a book each month. Additionally, I'm expected to listen to an hour's worth of radio shows (Tim Ferriss and Joe Rogan, etc) every day. There's a lot there!

Q8: Who should be our next interviewee and why?

Brian Krogsgard! After his appearance at Post Status"Publish" in the past, I am more awed by his expertise in WordPress and in the world of online. He also built an active community of WordPress individuals out of thin air. This could make for a great interview.)

Brian Jackson

Brian is an avid lover of WordPress and has made frequent use of the platform for over an decade. He is the developer of two premium WordPress plugins. Brian is a fan of movies, hiking and blogging. Follow Brian via Twitter.

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