How to Create and Sell Online Courses Using |
The business of online courses has been growing at a rapid pace, reaching more than $250 billion last year. If you're like a many others who dream of taking a slice of the market.
It's a good moment to develop an online course. However, you must be aware that the field of online education is changing. More competition is on the horizon that you may have figured out before. There are many creators on the market. And there are a lot of stories about people who created a course and earned $45,000 in their first week. This could leave you in a state of confusion, fear and maybe inspired! We hope this is the case!
In this post, we'll talk a bit about how to create and sell online courses by using . If you want more in-depth guides to creating online courses, do take a look at the following articles, The Complete Guide to Making an Online Course and How to Sell Courses Online
If you want more support in building your online course community, then join OUR Mighty Community for free as well as meet fellow new and established community owners! We'd love to have you join us. Sign up to join for no cost!
In this article...
3.Choose your pricing structure
Community Design(tm)
We recommend starting with this process, even if you're creating your own course. In part, this is due to the fact that what helps them succeed is their communities - more about this later.
The process we have developed as our trademark of Community Design(tm) walks you through creating a solid picture of who your ideal member is, what their needs are, and how you can help your members. It's the ideal place to begin in creating an online course.
Decide on delivery
You should think about the way you'd like to deliver your online class. With you have the choice to make the course pre-recorded, to drip out the content, or even for it to be taught in person!
In fact, we've had some great experiences from people who've decided to deliver the class in person !
There's not really a wrong answer. You can choose what feels right for you. Even if you take a live course and the course is recorded, it's available all the time as an online course.
Choose your pricing structure
One of the most difficult aspects of creating an online course is finding out what price to sell it for. It's tempting to believe that keeping your price lower will lead to higher sign-ups. But from our experience, this's rarely the scenario. People often pay for what they spend on.
The great thing about the course you teach through Your Mighty Network is that you are able to sell it in a variety of ways. You could decide to keep membership in your community cheap or even free, or upsell into the course itself. This could let you provide value to people before asking them to pay for the class. Once they are already in your network this is a much easier leap to upsell.
Or, you might decide to offer the entire course for a one time fee, and give members access to the online community for a specific period of time.
or, you could decide to charge a cost for membership and add the course in your group.
How you would like to go about the business aspect allows you to create nearly any arrangement you'd like to create. Even if you're outside the US, you can charge the price in your currency of choice.
Find your members
Once you've done all the initial research and your community is set up The next thing to do is to locate your community's members. It doesn't matter if you're looking to recruit members into the community for free, or whether you are pre-selling the course, membership acquisition is a crucial aspect of any course-based business.
It is possible to start by identifying the people you interviewed as the ideal members. Perhaps it's not to you that people who shared their issues with you could have the money to purchase your solution.
It is possible to reach out to them via a text an email or message like this:
Hey James,
Thanks again for your feedback on the challenges that come with starting a freelance writing business. In the wake of my conversations, I've decided to start a freelance writing community. The membership is completely free it's an opportunity to help freelancers and to share the knowledge that I've learned from building my own writing business that is six figures. I'm also planning to offer an online course this fall on creating your own writing business that is six figures.
I'd like to meet you at the event, but there's don't feel pressured if it's not your thing right now! I appreciate your insightful insights, and enjoy your week.
If not, it's time to figure out a membership acquisition channel to your business course that works for you. This could be something like:
- Email
- Social media
- Free trials
- Ads
- Webinars
- Host speaking
Don't forget, you can easily invite people on Your Mighty Network by either sharing your landing page, or sharing an invitation URL.
Deliver value
After you've got your participants of your class in place, you can start to deliver the value. Of course, one of your main channels for delivering value will be through your course. Select the method of delivery as we mentioned earlier. And with an Mighty Network, you can always add more material to make your course more comprehensive when you need to. Make sure that each course module has discussions at the bottom, meaning you'll have the ability to keep your participants engaged with a discussion about your course as well.
It is not just about the function of the course itself in terms of providing the value. You are able to easily amaze your customers with live streaming, live events, periodic posts, articles, polls, and more.
While the content of your courses is crucial, the relationships made by your students with other members will also be a vital part of their transformation, as they recognize that they're not the only ones and find people to walk in their footsteps.
Expand and adapt
Do not quit with your plan of action. Make sure you keep studying and adjusting when you discover which elements are working. Add more information when you dig deep into the questions your participants in your course will have to ask. You can check your analytics to see where students are spending the most time, and use these insights to adapt your content.
Conclusion
The hope is that this short guide has given you some ideas on how you can create and sell online courses with .
But when it comes to creating and marketing an online course the most important thing is to make sure you have fun! The process of creating a course or community does not have to be a hassle. If you choose the right platform, it'll take care of much of the work for you. All you have to do is present your most impressive work to share and we'll assist in bringing your ideas to the world!
Are you ready to design and promote your own online course?