Five common mistakes that course creators and companies make when launching their online academy

May 5, 2022

You've spent a lot of effort and spent time getting your course and website contents ready: all the pieces are there and all set to go live!

   1. Doing not realize that you're not recognizing that you are

2. It's missing an FAQ section on the course website Students are likely to reach out to get help with frequently asked questions after the course begins. To cut down on the number of support inquiries you may get and reduce confusion among current or new students I suggest creating FAQ sections on your site. For a quick and easy FAQ section on your site it is possible to use Site Builder's custom Page. A custom page is an option to add new content to your website which isn't covered by the default pages in the Pages in the Pages. This is a great way to customize your site , and offer your users more information -- about you as a teacher, your course offerings, and your company. It will assist them in achieving success through providing them with the necessary information in order to navigate your course. An idea for you to consider that custom pages can be used to include your About Us page, Contact page, or any other information you'd like to include in your website!

Once the page is created on your site you can use the following knowledge base article as a jumping off point to address commonly asked questions:Troubleshooting Guide for Student Issues

3. Do not make the most of payments

There are a lot of aspects to think about when selecting a payment provider that will meet your requirements. While does have connections with different payment providers like Stripe and Paypal, recently it launched Payments. My clients often tell me to use payments as they allow course creators to take advantage of the other features that have proven to be huge successes. These are features:

  • Performance Checkout, an innovative one-page checkout system that speeds up and helps reduce drop-off of customers. Customers can make the payment prior to setting up their account. If you've had customers who have returned Your payment procedure is simpler because the details of their credit card are already entered automatically, avoiding the need to type or grab their wallet.
  • Order Bumps A tool which suggests complementary products to customers prior to them making a buy. It has helped entrepreneurs and businesses improve their average value for orders by 33%, as well as increase sales with each purchase.

The best part? When you use payment options, you'll be able to provide the most effective learning environment for the students. This is built-in so that you'll have the ability to devote your time teaching and writing content, not focusing on administrative duties for your business.

   4. The launch is not conducted without completing an Launch Preparedness Review

As the Customer Success Manager, one of my main responsibilities in my job is to make sure that you, my Plus customer have everything you need for the launch of the course. That involves carrying out an Launch Preparedness Review prior to the launch. It is the Launch Preparedness Review process aims to ensure that your website is fully operational before students can access.

I'm in constant communication with the Plus clients in order to ensure they don't have any errors or blocks that might prevent students from having the most enjoyable experience through their site.

For the purpose of making reviewing your website as straightforward as is possible, I'll divide your website into different areas and conduct an evaluation of the site's content with a focus on factors that affect you and your business. This could include looking over and reviewing your

  • Site design
  • Course setup
  • Bundle configuration
  • Extra content to help you learn
  • Tools and integrations for selling
  • Student Groups
  • Review and notifications
  • General site settings
  • Student user account
  • Tests, tests and much more..

If you are the creator of a course on our self-serve plans are able to take advantage of this free Launch Preparation Review checklist designed to ensure you're having the best possible Launch.

5. Are you not using the App Store?

The App Store allows you to customize your learning experience for students and for you. By using apps, you can bring advanced functionality and features into your classes as well as sales and marketing and even business processes.

As the Customer Success Manager one mistake I often see the course creators and companies making prior to the launch of their online academy is failing to make use of the applications available, which can be easily added to their website and have the potential to dramatically improve students' experience with just two clicks. There are a variety of apps that I recommend that my customers explore for improvement to their websites for courses:

  • Poptin is an easy-to-use leads, sales, and subscribers generation system that lets you create stunning pop-ups, forms and autoresponders in just a couple of minutes.
  • Appointo : a tool designed for making it easy to manage and schedule appointments with students.
  • Thinglink  It lets you create interactive and engaging educational experiences for students by incorporating multimedia tags into images or videos. It also lets you create 360-degree objects and scenes.

Important Takeaway

If you're aware of these common mistakes to avoid in the event of launching your online academy, you'll already be several steps ahead of the game with regards to making sure you have an efficient launch.

The Team member from the Customer Success division will permit the client to receive assistance in the form of a personal meeting and share industry knowledge along with advice regarding best practices and ongoing accountability during your growth journey by utilizing online learning.

The Customer Success team will integrate seamlessly with your team and provide you with a road to success that includes the next actions.

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