Featured Client: Maria Killam -

Oct 20, 2022

The spotlight for this month's customers will be Maria Killam: a decorator, designer, speaker educator and true color expert recognized all over the world.

When she was thirty, Maria took the decision to end her current job and start a redesign business. Maria describes her power being the ability to understand color and how it could create change. Following her experience with huge colors at the Benjamin Moore Paint Store, she started to see an interesting pattern of neutral shades. The result was her now-famous Killam Colour System.

When the 2020 pandemic came to pass, Maria found herself limited in her options for decor and furniture. Realizing that this problem was something that others who shop to buy home decor could run into and she decided to provide her do's and don'ts of buying online.

With a WordPress site featuring , Maria was able to start her own course, which she calls Shop Online in Colour Confidence!

Let's tour this beautifully custom WordPress website, and get attracted by Maria Killam's distinctive usage of .

A slick and engaging homepage with multiple calls-to-action

If you visit the website's homepage it's a gorgeously colored website with a variety of ways to get involved or learn from Maria. There's an email opt-in at the top of the page, as well as multiple places to check out her products and explore her classes.

Maria Killam website home page

Offering Courses and Products for Sale with a Shopping Cart

Maria invites users to visit her shopping cart with an "save me a seat" or "join the masterclass" Call to Action button. The site is an outstanding demonstration of WooCommerce add-on. When you go to the checkout, Maria will explain everything you'll get in one of her classes, either live or online for future students so that they can feel confident in their purchases.

As Maria sells multiple products like ebooks , virtual events and even with her online courses, the WooCommerce integration is the perfect solution. By integrating WooCommerce, Maria can create a shopping cart that allows users to purchase courses and other products within one purchase experience.

Monetize Your Expertise with

Maria Killam uses to monetize her expertise which you could too! There are a variety of options to make use of your website. Which strategies can help you meet your educational objectives for your business, employees, or product?
     Are you looking to give it an experience test? It is possible to experience the process either a learners' or course creator's perspective in our trial version for free.