9 Black Friday template email you can use to make a profit on the day

Jun 10, 2023

To turn a profit during the holiday season to make a profit during the holiday season, download these 9 Black Friday and Cyber Monday email templates. The templates are pre-designed and can be customized.

The holidays are upon us (is already the time?) and you're planning the events you'll be promoting for the holidays.

The sales season is upon us.

Let's first quickly cover two important elements you should incorporate into your strategy for marketing emails Then, dive into the Black Friday email templates.

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What are the characteristics of a good Black Friday email?

In order to simplify the process I'll talk about Black Friday and Cyber Monday exactly the same way since our methods and templates could be used for both. Of course, you are able to modify our strategies depending on the specifics of your holiday email campaign.

After that done now let's get to Black Friday messages. Your Black Friday emails won't see the light of day if you don't have a strong subject line.

It's difficult enough to get the people who are reading your emails each every day.

The truth is that 47 percent of those who receive emails open their emails just by their subject lines alone.

The battle for attention is even tougher on Black Friday and Cyber Monday as 116.5 million messages via email and more than 106 million emails get sent in the respective days.

In this case you could use scarcity as well as a feeling of urgency in the message's subject line to get recipients to open their emails, like in On On!  On "Last Chance: Sprint for Gifts" subject line:

Another option is to lure your guests by giving them a gift like Mod" 's "A small gift that will help prepare you to Mod"" Subject line.

Additionally, similar to what On as well as Mod" do it, you may use an emoji inside the subject line increase the number of people who will be interested in your post.

If you're wondering if emoticons aren't suitable to include in your Black Friday email subject lines Take a look at this number:

Businesses that use emojis in subject matter have a 56% more open level in comparison to companies who do not.

So, why not embrace the joy of Christmas and enjoy a fun emoticon that can make people smile?

No matter what you do, if you've got people who have access to your email The battle for 50% of them is over. Truly.

The other key ingredient that will create your Black Friday email campaign a effective one is a distinct Call-to-Action (CTA).

Be very clear about what your email subscriber should follow up with. Simple "shop today" CTA that stands out against your other messages is adequate for your email during the holidays.

You can check out the various Black Friday and Cyber Monday emails. The CTA doesn't seem to differ from the other organizations in any way.

Plae In this case, it uses an evident green "SHOP Now" CTA at the end in the Black Friday email.

Furthermore, Baggu includes a wide "SHOP now" CTA which runs across the entire length of their Black Friday email design.

If you want to try an alternative approach, go at Rapha to get a subtle variation, including the red "SHOP The Sale" CTA that stands out against the black background.

The idea is clear. Make your CTA in the clearest way you can.

You can also ensure that the contents of the emails you send out Black Friday and Cyber Monday emails can also incorporate the use of a GIF in order to add some extra festive flair to the content of your emails.

For instance, 700 million people use GIFs every day, and Giphy services up a whopping 10 billion GIFS daily. To say people enjoy their GIFs is an understatement.

The message doesn't need to be fancy, neither does it need to look extravagant. A simple GIF in the top of the Black Friday email that I received from BabyCenter during the year of 2019 is sure to draw the attention of its CTA in addition to spreading the Christmas spirit.

GIFs aren't the only thing, however the most important lesson is:

Include the most engaging subject line, powerful and distinct CTA, as well as (optional) GIF in your Black Friday email campaign.

"Anticipation" Black Friday and Cyber Monday email messages

Nothing is better than building anticipation and excitement for your company.

Another option is to build hype around your products in emails leading up to Black Friday and Cyber Monday promotions.

Also, you should mail out your emails at about one week ahead of your holiday discount days and also consider launching the Black Friday sale in the days leading up to Black Friday.

Why? A majority of us do not want to wait for Black Friday.

It is particularly relevant in the case of online shopping, which is triggered through email marketing advertising.

In the days leading up to Thanksgiving, people are able to purchase more than they do through the internet through email compared with Black Friday. Click-through rates and open rate is generally higher prior to when Black Friday weekend hits.

Type #1. The unidentified template used for announcement emails

Hey [first nameHey, [first name

A new and thrilling trend that is in development, and it's headed your way.

It's really not more than the fact that.

Apart from that, the fact that I believe that you'll love the book.

Keep your eyes on the horizon this week.

(And sure, it's more expensive in comparison to your normal Black Friday deal.)

We'll keep you up-to-date on the most recent happenings at [brand name, brand Name[brand name]!

You're so excited! [Your name] copy your clipboard to your computer

Type #2. You will require an email template.

Hey [first nameHey [first name

It's the time of the year.

Do you enjoy or hate the Christmas holiday? However it is a holiday, you'll make it through this.

(We all need this reminder particularly at this time of year aren't you?)

to make your life simpler It's not just another push to shop for the latest Black Friday deal.

This email assures you we have everything you need to resolve your issues and resolve the issue.

In particular, this time of this time of year, I'd love to see your company's name help in the greatest way.

By giving you everything you need to resolve your the issue.

Truly.

We have this to share with our readers:

  • If you're having trouble with [problem] When you're struggling, we'll provide the product.
  • If you're experiencing problems and you're having trouble We'll help you with our solution.
  • If you're experiencing [problem] If you're experiencing difficulty getting the right product, we'll send it to you.
  • If you're having issues, we can help you with the product.
  • If you're experiencing problems, please contact us. If you're experiencing difficulty, we'll provide the product.

(Yes we're offering our traditional Black Friday deal [timeframe] on all things, so keep an an eye out for discount info.)

If one of these options doesn't work, just send us an email and we'll figure it out.

We're able to do it, and we'd like to.

Everyone could use some extra help right about now.

We're here to help you.
    (Your name) Copy the clipboard on your computer.

Hey, [first nameHey and [first name].

We thought it would be nice to ease the process to shop (online) during the holiday time.

If you're an avid admirer of [product] We think you'll love the following:

  • [product]
  • [product]
  • [product]

If you're trying to solve some issue] These suggestions can help with that.

We'll be joining Cyber Monday and Black Friday sales. Black Friday and Cyber Monday sale, offering discounted prices on our products.

We'll deliver it to you in the [timeframe].

Keep an eye out for the top deal of the year!

We're here to aid you,
    Copy [your name] and paste it onto the clipboard

"Sense of urgent" Black Friday and Cyber Monday emails

You'll likely see a ton of these emails within your email in the times Black Friday and Cyber Monday are around, but there's also a good reason for it.

This isn't a difficulty.

The more limited your products are in their focus, the more appealing and relevant to your intended audience.

For a more detailed look at how this process works in the back end, check out the famous cookie jar experiment  which involved 200 participants who were asked to classify cookies. Ten cookies were put inside a jar. The other two were put in a different (of identical ) jar).

There's no doubt that the cookies found inside the container with two cookies were tested 2 times more than the jar with 10 cookies.

How do you create scarcity and a sense of urgency into your Christmas email messages?

It could be a discount time frame, or inventory. Our latest collection of Cyber Monday and Black Friday email templates are designed to create the fear of not being missed during the process (FOMO).

Pro-tip: Couple these templates with a countdown timer or countdown counters on your landing page as well as ecommerce product pages for extra incentive.

Type #4. It is a simple FOMO email template

Hey, [first name],

To assist you in avoiding FOMO To help you avoid FOMO, I'll make it easy.

They are among the top deals for the entire year.

At the end of [date] in the [timeframe], we'll give you a discount for 2020. Black Friday deal.

If you're trying to fix an issue, you'll want to avail this offer for access to:

  • [product category]
  • [product category]
  • [product category]
  • [product category]

If you're wondering what the best time to purchase [product ] is, that the moment is right now until the date of [timeframewhen you're looking at the time frame.

Let's get this issue solvedsolving the issue (at the moment of an enormous discount)!

[CTA]

Cheers,
    [your name] Copy the information to clipboard

Type #5. A simple discount email template

Hey [first name],

The best Black Friday deal is here exclusively for you!

Between now and [date], we'll offer our customers a discount for the items we sell.

Use discount code [discountat the time of checkout to receive your instant discount.

If you (or anyone you know) is having trouble with this problem, now is the best moment to solve the issue (at one time price).

[CTA]

Thank you so much for your continued support. Black Friday!
    [your name] Copy on to clipboard

Type #6. Final Chance E-mail Template

Hey [first name]

It's a good reminder that you have only one time to take advantage of our discounted rate.

Black Friday sale ends on Black Friday sale ends on [datethe date.

In other words, if you're trying to solve the issue you may take advantage of a discounted rate prior to the [datetimeframe].

The discount is valid until the sale closes on [timeframe] for:

  • [product category]
  • [product category]
  • [product category]
  • [product category]

Don't forget to take advantage of our greatest discount offer of the year when you're trying to achieve the desired result.
     [CTA]

Cheers,

[your name]
    [Script Box End] Copy to clipboard

Type 7. This is the template used to address email shortages.

Hey [first name],

Just a quick heads up:

There's a very limited quantity of remaining of the Black Friday sale at a discounted priceBlack Friday sale.

If you're having trouble with this issueit's not a good idea to pass up the Black Friday deal that could help you solve your problem.

(And with a huge discount, is there any better time to purchase than now?)

If you're thinking of joining/purchasing (product), I'd jump into it before when the previous (product) has been purchased.

[CTA]

Don't wait!
    Copy [your name] and paste to the clipboard

"Follow-up reward" Black Friday and Cyber Monday email messages

Our final batch of Cyber Monday and Black Friday emails is designed to close the deal.

By reminding customers once more to take advantage of discounts on Black Friday deals, and adding another incentive just before when the Black Friday sale ends, you can also provide a reason to take action now.

If you think you're overdoing the task by sending out additional reminders during your Black Friday email marketing campaign You should reconsider your position.

In terms of getting a response, follow-up emails typically get a better response percentage than the first one.

In fact, one study saw the 18% response rate on the first mailer one time, 13% on the 5th follow-up mailer and a staggering 27% in the sixth.

In addition, sending additional email follow-ups has been shown to increase your response rate by three times .

Basically, if you want to hear back from your customers the likelihood is that it will be in the follow-up emails. So, don't miss the chance to tack on two additional appealing emails in the Black Friday email marketing campaign.

Enter #8. The contest's email template

Hey, [first name,

There's a great news announcement to those that are curious:

The first [number] individuals that purchase our products are eligible to be the winner of a prize.

What fun!

and it is possible to make use the Black Friday discount [code] with an additional discount of 5percent off.

We decided to add more cheer to the mix for this year because... it's been a good year. It's been a kind of year.

[CTA]

Best of luck!
    [your name] Copy and paste to clipboard

Type #9. The loyal customer email template

Hey, [first name],

This is a simple email just to express gratitude.

Thank you for being the person you are, and trusting in me to assist (solve the problem).

As a thank-you for your continued support I'd like to give my readers with a special gift.

From [timeframe], please obtain an additional [discount] on [products from [productsfrom [products.

There are no conditions. Use coupon code (discount coupon code) at the time you pay for your gift card to redeem it.

Just a way to truly be grateful to you for allowing me the opportunity to succeed in my work to help resolve problems.

If there's anything I can assist you in making your life easier Please reach me.

[CTA]

Gratefully,
    [your nameCopy your name to clipboard

Make more sales for your business this Black Friday and Cyber Monday

In the wake of 93.2 million customers who purchased an online purchase on Black Friday last year, you shouldn't be able to not take advantage of the Black Friday sale frenzy and promote your business's special deals through an efficient promotional email that is themed around the holiday season.

This year was particularly challenging, since the virus was able to cause fewer people who shop in person.

In order to create an effective holiday email marketing campaigns You must adhere to these Black Friday email tips and templates:

Make sure to include a catchy subject line, an effective CTA and even some Christmas flair through the application of a GIF in your Black Friday email designs.

Use the "anticipation" template for emails to build anticipation and create buzz about your company.

Utilize one of our "sense of urgency" email templates to create a sense of urgency for your products and encourage clients to buy now.

Utilize the "follow-up incentives" email to inform your subscribers about the day you'll be in a position to announce when the Black Friday sale ends and offer a discount to the loyal customers.

We hope you receive the best Black Friday emails, and enjoy a huge Black Friday sale and beyond.

P.S.  Do you have a problem with an email service provider to send of an email campaign for the Black Friday and Cyber Monday email campaigns? Give a try at no cost.

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