21 content marketing tools to simplify your life
We'll face it. In today's highly competitive online marketplace, content marketing is an absolute requirement. Marketing teams use content marketing to attract attention to their target audience, create excitement and connect with their target people.
It's not easy to determine the right tools and resources that will be most beneficial for your company and whether you actually require any instruments for marketing content in the first place.
We've made this A-Z list of the most effective ways to advertise content to 2022.
What are the different kinds of techniques used to market content?
Brands effectively get their message out to the people who are interested.
Most customers use the content of the company to find out more about specific products, industries news as well as entertainment. The options are almost endless when it comes to creating content that is more appropriate to different customer profiles.
There are 6 different kinds of tools for marketing that brand owners and managers should incorporate into their toolkit:
- Content writing tools
- Tools for optimizing content
- Content distribution tools
- Tools to help with marketing analytics
- Tools to manage projects
- Hosting and streaming tools. streaming
21 of the best tools for content marketing to make the (way) more straightforward in 2022.
Do you want to increase your following and improve your sales until 2022? The following are the most effective methods to market your content to assist you in putting your company on the map
1. Airtable
What does it can do
Airtable is an administration tool that gives smaller businesses an efficient system to assist them with their task management. Airtable allows users to manage projects, communicate with clients, and much more. Airtable is an excellent tool for managing projects, engage with clients and monitor new concepts.
The most appealing features
There are many people who love Airtable due to its capacity to work with other apps that allow collaboration. The features that allow you for managing projects are set up according to your requirements and allow you to connect records across tables.
Pricing
The company has four pricing levels with prices that range from $0 up to an price of $25 per month.
2. Ahrefs
What do the implications mean?
This set of all-in-one content marketing tools is known for SEO optimization, and also the capacity to conduct market research. Ahrefs assists marketers with tracking the competition, making them more visible in search results and increase the amount of engagement they receive.
The Top 10 List of Features
- Websitemasters may download free tools that can be used for reviewing your website for any problems
- Beginner-friendly
- Content is updated and added to the site regularly
- Meet in a group and meet your fellow members
Pricing
If you're thinking of looking into Ahrefs to find out if this option is for you, the company offers an opportunity for a trial period of seven days at $7 free of charge Site Audit as well as Site Explorer tools which anyone can access as well as the option to buy an all-access account.
Monthly payments start at $99 for accounts intended for use by private individuals, or $1999 for business accounts. Additionally, there are the option of year-long payments at low costs.
3. Asana
What can it be capable of doing?
A different popular platform for managing projects assists marketers in coordinating every aspect of their day-to-day activities and longer-term plans.
The most effective Features
Asana is famous for its collaboration power however it also comes with fantastic tools for marketing media.
- Customization options for your business
- Strategies for optimizing work flow
- Marketers have the option of sharing their duties on multiple projects without needing to do a duplicate
- Capabilities to track and report
Pricing
Three options are offered:
- Basic: A no-cost program targeted for those looking to start a business or just starting to get started in marketing
- Premium: $13.49/mo
- Business: $30.49
4. Buffer
What is it that you can accomplish?
This system for managing social media is essential for small-scale businesses managers who must manage everything. Buffer aids you to increase participation on your social media channels and can also help you design the future social media campaigns.
Top Highlights
- Join a variety of social media profiles
- The maximum number of posts can be scheduled prior to each account.
- Utilize recurring posting schedules
- Members of the team can be included in the members of the team.
- Analytics and reporting
Pricing
Alongside a trial plan that gives you access to essential functions and features, the Buffer also offers a free 14-day trial. There are also options to choose these options:
- Pro plan: $15 per month
- Small-Business Plan The monthly cost is $99
- Medium Business Plan $199 per month
- The monthly cost for Big Business Plans is $399.
If you opt to pay each year and pay in installments, you'll receive a 15 percent discount. Additionally, all Buffer plans are half-off for non-profit organizations.
5. Constant Contact
What can it do?
Constant Contact is the best option for marketing via email messages. It also includes e-commerce as well as logos, domain names and images for an entire suite of small business products which are related to marketing.
The most appealing characteristics
- Create professional email addresses
- Intelligent website builder
- Start an online store at the very beginning
- Free LogoMaker
- You can make social media advertisements available on your dashboard
Pricing
The Core plan consists of all you'll need to help grow your small-scale business. Plans start at $9.99/mo.
6. Dropbox
What is it that you can achieve?
Dropbox functions like an extra storage cabinet that is within the cloud. Dropbox is a cloud storage service which allows users to safely save and collaborate with the files. They are instantly synced to PCs, Macs, Windows, Android and many others.
Top features
One of the greatest advantages of Dropbox is that it permits you to upload photos or other files with other users, even if they don't already have an account with a Dropbox account. With an account on the Dropbox Business account, you can also avail additional features such as document backup and recovery as well as document analytics and advanced tools for collaboration.
Pricing
The tiered pricing plans they offer for commercial customers range from $11 to $25 for a month, but a cost-free Dropbox account is often enough to start.
7. Figma
What exactly is it you are able to achieve?
Top List of Features
- Tools for drawing on the network to design
- Auto-layout functions automatically adjust the dimensions of the components displayed in the interface
- Teams are able modify designs at the same time
Pricing
Figma is a free service designed for groups that are starting their first venture with the service. It comes with up to 2 editors along with three distinct projects. There is additionally, the capability to design organizational and business plans.
- Professional: $12 per editor/per month
- Organization: $45 per editor/per month
8. Frase.io
What are the implications?
Frase is the one-stop resource for SEO as well as content writing and keyword research tools. Its Artificial Intelligence-powered Content Marketing software is ideal for small-sized businesses as it could cut down on your content writing requirements and reduce your search time by half.
Top List of Features
- Brief the content team within 15 minutes.
- Produce high-converting copy
- SEO (Content Optimization) and other tools for indexing web pages
- Tools for analysis that can stop the decay of content and discover possibilities for possibilities
Pricing
- Solo plan is for people just beginning to get started about content creation, $19.99 monthly.
- Basic plan designed for small-sized or freelance entrepreneurs. $44.99 monthly.
- The Team plan is designed for agencies and teams who are looking to increase their production of media. $114.99 monthly.
9. Grammarly
What does it do?
Grammarly is a software for editing that helps you improve your writing skills, including spelling and grammar , as well as the tone and style. It assists in fine-tuning the content of emails and blog posts in addition to private messages, or anyplace you type in the Internet browser.
Top Features
- Instant feedback on writing
- Integration into existing platforms
- Style guide
- Snippets
- Brand Tone
Pricing
Chrome extension is available for use without cost. However, users that pay (starting at only $12 per month) come with extra features for creators of content.
10. GoDaddy
What does it do?
Are you in need of a web-based site? Create it using GoDaddy. Start with nothing and create an unstructured site in a position to make public the content you'd like to share within minutes. GoDaddy has online bookkeeping and security tools that will make your website an example of success for the future.
Top of the List of Features
- Beginner-friendly drag and drop web design software
- Automatically converts content from your website into mobile
- PCI compliance in the cloud
- A plethora of websites that already have templates, templates, and stock photos
Pricing
GoDaddy Website Builder offers these price plans:
- Personal: $5.99/mo
- Business: $9.99/mo
- This is its Business Plan $14.99/mo
- The Online Store $19.99/mo
Marketers may also make use of GoDaddy's budget-friendly WordPress hosting, starting at just $3.99/mo.
11. Google Docs and Sheets
What is it that they are doing?
Tools used for creating marketing content assist in organizing marketing campaigns managing the flow of cash and all the rest. Documents and sheets are essential to marketing professionals for creating content, organizing it , and working.
The top characteristics
- Simple document sharing and collaboration
- Cloud storage can save your files in a flash.
- Multiple combinations
- You have joined to your Google account in order to gain easier access
Pricing
Storage is offered for free, however it is possible that you'll need be charged a bit more to add storage in the event you aren't able to use each of them.
12. Google Data Studio
What does it can do
Today, marketers are able to incorporate data sets into marketing applications without any previous experience in programming. Another completely free Google cloud-hosted software, Google Data Studio, permits small business owners to create professional reports as well as interactive dashboards that offer a one-stop overview of the marketing data they have.
Top Highlights
- Drag-and-drop report editing
- Configurable charts and tables
- Images and text that may be altered to appear like something else
- Tools to collaborate and share can be found on Google Drive
- Connects data across Google suite application
Pricing
Google Data Studio is free to use.
13. Hootsuite
What it does
HootSuite lets marketers schedule their content and eliminate the need to share it manually in the event that it's appropriate for the moment. Make your own content, set up when and on what date you'll upload it to social networks for more efficient content marketing campaigns.
Top Highlights
- 35+ social media platform integrations
- Create, save and schedule posts. Save, save and schedule. Save, save, schedule and save.
- An easy dashboard lets you look up the latest updates on multiple accounts.
Pricing
HootSuite has four pricing levels:
- Free: 1 social accounts
- Professional: $49/mo, 1 user/10 accounts
- Team: $1299/mo, 3 users/20 accounts
- Business: $599/mo, 10 users/35 accounts
14. HubSpot
What is it that they do?
The whole collection of tools for marketing takes care of everything you need to oversee, control, and track all of your online marketing efforts.
Top features
- One platform to meet all your marketing requirements
- Transparent components are incorporated into the system to ensure the highest performance
- The customer support team is the best in the business.
Pricing
Most of their tools are absolutely free. Start at $45 per month for more in-depth analysis.
15. Squarespace
What is it that they do?
Beyond just an eCommerce is much more than an online platform. With powerful SEO tools for content marketing, even tiny companies can discover which sources of traffic drive visitors to their site, and the way that visitors interact with content that you have on your website through thorough research.
Top features
- A variety of online store templates
- Tools for SEO and email campaigns
- A detailed analysis
Pricing
Squarespace plans start at only 12 bucks per month.
16. Slack
What is it that they are doing?
The most appealing features
As per Slack it's an amazing tool that has significant results:
- A 32% increase in productivity
- The postal department in the internal system is cut in half.
- Companies are so connected to one with the result that they attend 25% less meetings.
Pricing
Begin to experience better communication at just $8/month for each user.
17. Trello
What are the implications?
The application to manage projects allows teams to take on content marketing using a cooperative approach using custom graphs, lists, and charts.
Top Highlights
- Advanced search and filtering tools can help the marketer find what they require quickly.
- Make your own custom plugins and even add-ons to Trello
- Documents, teams, and schedules are put together
Pricing
Trello costs just $5 per year per user.
18. Record
What are the things you are able to achieve?
This extension allows users to screen share and then capture the screens to make videos more simple and also collaborative. It is able to record endless screen footage, it's an excellent tool for online course creators as well as videos to aid in market strategies.
The top qualities
- Screen recordings that are unlimited for no cost
- Screen recordings, then send them to teams
- It effortlessly integrates into the ecosystem
Pricing
Record is an extension which is completely free and can be installed on your web browser. Record extension is completely free to download and then install on your web browser. The users are advised to upgrade to an Pro Package ($20/month) to get optimal benefits of the sophisticated capabilities.
What that it is able to accomplish?
Not your average video editor. Create offers a wide range of tools that allow entrepreneurs with small businesses to create professional social media content in just a few minutes. Its user-friendly interface assists in making video marketing easier by providing precise instructions during all stages of the process.
The most appealing characteristics
- Videos can be created using tools designed for beginners
- You can create a template for your own or upload content of your own
- High-quality stock libraries consisting of HD videos, images as and music tracks
- Branded content that is 100% promotional and branded
- Automatically tailor content to every social media platform.
- Upload your videos to the Internet directly from Create
Pricing
- In addition, 500GB of data are available each week. 5GB per week every year. $7/month for the calendar year
- Pro: 20GB/week. 1TB each calendar year, $20/month payment every year
- Business: There is no limit to daily usage, with 5TB of total storage. $50/mo per year
- Premium: Unlimited live streaming, 7TB total storage $75/mo
20. WordPress
What is it that they do?
If your strategy to promote content on a blog that's why you'll require WordPress hosting. Simple design tools allow users make and manage documents, keep track of the amount of visitors who visit your website and analyze outcomes and the other extensions.
The top features
- Statisticians on visits included
- Themes are a vast array which can be customized as well as templates to choose from
- Beginner-friendly drag-and-drop-editor
- Direct access to sharing social media on social media as well as buttons to share content on social media
- Custom domains
Pricing
The prices start at $4/month for personal accounts, and go up to $45 when you purchase the corporate version.
21. Yoast
What exactly is it able to do?
Content marketing is essential. Yoast gives SEO-related tips to writers as well as blogs and articles with reminders to write articles as well as web pages. Be sure to include meta data and internal links every time you use Yoast.
The best features
Yoast assists in making SEO easier for entrepreneurs with smaller budgets as well as marketing professionals alike. Yoast offers simple checklists as well as easy SEO recommendations.
Pricing
Paid Yoast subscriptions include access to their huge database of data and current SEO tools. The cost is $229 per year.
Wrapping around
The 21 marketing tools listed in this article are just the start for companies that are beginning their journey to digital marketing. Be aware that it's not required for you to tackle this task in order for your business to be successful as planning marketing campaigns is simpler than ever before by using proper tools that will assist your business's growth. What's the point? Work smarter, not harder.
Do you want to take your advertising of content the higher levels?
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